Drizly is the manifestation of the musings of a group of college graduates, wondering why you can get almost anything delivered through an app — except alcohol.
Cousins Nick and Cory Rellas, along with two friends Justin Robinson and Spencer Frazier came to the realisation that the alcohol industry has remained largely unchanged since the prohibition era and set out to bring it up to speed by employing technology.
So what do you do if you are hosting taco night but your friend forgot to bring the beer? Or throwing a party where guests have guzzled more wine than you anticipated was possible?
Their solution was Drizly, the alcohol delivery app that brings the booze you what you need in under 60 minutes.
The company launched its service in the greater Boston area in 2013, then expanded to New York, Los Angeles, and Chicago — it is now the nations largest alcohol e-commerce platform. As of January 2017, total venture capital funding for Drizly was about $35 million and at the end of 2018 it was reported that they received additional $34.5 million in funding from their broad base of investors that includes Polaris Partners.
It was originally headed up by Nick Rellas until he stepped down in August 2018 and Cory took up the reigns as CEO. The leadership change came less than a month after Drizly announced the acquisition of Buttery, a competing alcohol delivery service that was operating in 4 cities across the USA.
At the beginning of 2019, a disagreement between the two cousins transpired — Drizly was in talks to enter the medical and recreational cannabis market. Nick, when he left, was bound to an agreement that barred him from competing with Drizly on any business it had entered or planned to enter. However, he has since founded a cannabis e-commerce venture, going so far as to ask Drizly to invest in his business, according to court filings.
Tags: alcohol, apps
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